Announcement Banners
Banners let you publish an announcement, promotion, or alert on any page of your site — without a developer, without a deploy, and without touching your CMS. Publish in seconds, remove just as fast.
What you can do with banners
Announce something important
- Site maintenance scheduled for tonight
- New product launch or feature release
- A service disruption or known issue ("We're aware of checkout errors — our team is on it")
- Shipping delays or policy updates
Run time-sensitive promotions
- "🎉 Summer sale — 30% off everything this weekend"
- "Last chance — offer ends midnight tonight"
- "Free shipping on all orders today only"
Welcome specific visitors
- "Welcome, [Conference Name] attendees! Use code CONF30 for 30% off"
- "Referred by [Partner]? Your 20% discount is waiting"
Build trust at critical moments
- Security or compliance announcements ("We're now SOC 2 certified")
- Award or press mentions ("Just named #1 by [Publication]")
How to create a banner
- Go to Rules → Announcements in the dashboard
- Click New banner
- Write your message (HTML is supported — add links, bold text, emoji)
- Choose top or bottom placement
- Choose which pages it shows on (all pages, just
/pricing, just/checkout, etc.) - Toggle it on
It's live immediately on your site. No rebuild, no deploy.
Targeting by page
| Setting | What it shows on |
|---|---|
* (all pages) | Entire site |
/pricing | Pricing page only |
/checkout* | All checkout pages |
/blog* | All blog posts |
/ | Homepage only |
Banner behavior
Visitors can close banners. Once dismissed, the banner won't reappear for that visitor (stored in their browser). If you update the banner content, previous dismissals still apply — create a new banner if you need everyone to see a fresh message.
Gamified banners (spin-the-wheel & scratch card)
Turn a plain popup into a game. Gamified banners collect far more email signups than a standard form because visitors play for a reward.
There are two formats:
- Spin the wheel — the visitor spins a prize wheel and lands on a discount or offer.
- Scratch card — the visitor scratches a card to reveal what they won.
How to set one up
- Go to Rules → Announcements and click New announcement
- Under Position, choose the Spin / Scratch tile
- In Game setup, pick Spin the wheel or Scratch card
- Add your prizes (see below)
- Write the headline, button label, and win/lose messages
- Leave Capture email before playing on to collect leads
- Publish
The live preview shows the exact wheel or card your visitors will see.
Prizes and odds
Each prize has a label, an optional coupon code, a color, and a weight. The weight sets how often that prize is won: the odds are that prize's weight divided by the total of all weights.
- Give big discounts a low weight and small discounts a high weight to protect your margins.
- Mark a prize as a losing slice to add a "no win" outcome with no code.
- A tiered mix works best: mostly small wins, a few mid-tier, and a rare top prize.
When a visitor wins, they see the prize and a coupon code they can copy in one click.
Capturing leads
With email capture on, the visitor enters their email before they can play. Every play is saved as a lead.
Open the Leads panel (the button on the Announcements page) to see:
- Total plays, emails captured, prizes won, and win rate
- A table of every email, the prize won, and the coupon code
- An Export CSV button to send the list to your email tool
Pair with exit-intent for best results
Show the game right when a visitor is about to leave. Create an exit-intent trigger → that shows your game banner, and you convert abandoning visitors who would otherwise leave with nothing.
One-tap polls
Ask visitors a single question and learn why they're on your site, with almost no friction.
- Choose the Poll format and write one question.
- Add 2 to 4 answers.
- Publish.
It shows as a small corner card. Each visitor votes once, then sees a thank-you. Open Poll results on the Announcements page to see the vote breakdown per answer, with CSV export.
Polls are great for quick research: "What brought you here today?", "What almost stopped you from buying?", or "Which feature do you want next?"
Email capture
Collect email signups with a focused popup, no game required.
- Choose the Email capture format and write your offer, button label, and success message.
- Add an optional coupon code that's revealed after signup.
- Pick a center modal or a corner card layout.
- Publish.
Turn on the Yes / No pre-step (Yes-Flow) to ask a low-friction question first ("Want 20% off?"). The form then appears only after the visitor taps Yes. This two-step approach lifts signups.
Every signup lands in Leads (with the coupon, if you set one), exportable as CSV. Pair it with an exit-intent trigger → to catch visitors as they leave.
Evergreen countdowns
Add urgency that's personal and honest. Instead of a fixed end date that's the same for everyone, an evergreen countdown starts the moment each visitor first sees it.
- In any top bar, bottom bar, modal, corner, or slide-out banner, open Schedule & timing.
- Turn on Evergreen countdown.
- Set how long the timer lasts (for example, 60 minutes from first view).
The timer persists across pages and sessions for that visitor. Keep it honest: the offer should actually expire. Evergreen timers work best for time-boxed welcome offers.
Ideas by business type
E-commerce — Use banners for flash sales, limited stock alerts, free shipping thresholds, and seasonal promotions. Change them daily during sale periods without asking your developer.
SaaS — Announce product updates, scheduled downtime, new feature launches, and compliance certifications. Remove them the moment they're no longer relevant.
Agencies / freelancers — Announce capacity, new service launches, seasonal offers ("Taking on 3 new clients this quarter"), or holiday schedules.
Content / blogs — Promote your latest piece, announce an event, or push a newsletter signup with a time-limited incentive.